Skip to main content

Thanks For Reading and Lurking

'Thanks for reading' to organizations showing up here in the last day or so:
  • Episcopal Health Services
  • Apple Computer
  • Florida Hospital
  • Thomson Financial
  • University of Phoenix
  • Loma Linda University Medical Center
  • Auburn University
  • Kaiser Permanente
  • Visible Technologies
  • Fleishman Hillard
  • Bristol Myers Squibb
  • Johns Hopkins
  • University of Nebraska Medical Center
Courtesy of Statcounter's domain tracking stats, I know I've got readers and lurkers. Now what I'd like is commenters. Argue with me. Tell me I'm full of it. It's certainly not out of the question.


Comments

KaptainK said…
Hi Steve - I have just discovered and am enjoying your blog. As a provider of healthcare IT, it is very important for us to know what matters to our clients strategically. I will look to you / your blog for additional insights. Thanks!

Popular posts from this blog

Becoming Consumer Friendly In Five Easy Steps...Or Not

An article at hhnmag.com offers hospitals 5 steps to becoming more consumer friendly.

If you still think there's a secret sauce to your hospital becoming more "consumer friendly," these 5 steps are as good a place to start as any.  Unfortunately, it's a little like that old Steve Martin comedy bit where he says he'll teach you how to be rich. The first step is to go find a million dollars.

Step 1 from the article is realizing that "...a Medicare beneficiary with chronic conditions is different from a young mom who brings her kids in for an annual check-up." This is market segmentation for beginners, and, yes, one size decidedly does not fit all. I'm sure your marketing team's been saying this for a while.

Steps 2-5: have a strategy, metrics, a champion and resources. OK. Hard to argue with any of those.

But those things, alone or together, won't overcome culture. They're important components to be sure, but insufficient without a …

Another Day, Another App, Another Satisfied Customer

How might health care providers use technology to turn customers' mobile phones into information displays and ordering devices? A few years ago, the NY Times outlined how retailers are doing it...
"(Designer Norma) Kamali is at the forefront of a technological transformation coming to many of the nation’s retailers. They are determined to strengthen the link between their physical stores and the Web, and to use technology to make shopping easier for consumers and more lucrative for themselves.
...

Cisco Systems, the supplier of networking equipment and services for the Internet, is also a leader in the field. The company’s Mobile Concierge system is capable of connecting customers’ smartphones to retailers’ wireless networks — so a shopper could type “Cheez Whiz” into a cellphone, then pinpoint its location in the store." Ms. Kamali's boutique installed a technology called ScanLife, "allowing people to scan bar codes on merchandise and obtain details about the…

Why Change Happens, Or Not

From LinkedIn: