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Could Healthcare Use A Sense Of Humor?

An article titled "What Experience Would You Like With That?" from Booz&Co's Strategy+Business caught my eye recently, reminding me as it did of an e-mail from a globe-trotting friend about South Africa's Kulula Airlines.

It's all a joke, I thought at first.  Nobody's THAT zany.  Nobody has THAT much fun at work.  Apparently they do.  And if it's a hoax it's a darn good one.

Here's a link to Kulula flight attendant humor, including this:
"After a less than perfect of a landing on a Kulula flight to Johannesburg, "Ladies and Gentlemen, please remain in your seats until Captain Crash and the Crew have brought the aircraft to a screeching halt against the gate. And, once the tire smoke has cleared and the warning bells are silenced, we will open the door and you can pick your way through the wreckage to the terminal."
And this:
"In the event of a sudden loss of cabin pressure, masks will descend from the ceiling. Stop screaming, grab the mask, and pull it over your face. If you have a small child travelling with you, secure your mask before assisting with theirs. If you are travelling with more than one small child, pick your favourite."
And you thought Southwest was fun?

Look at how Kulula's planes are painted;

It gets better.  More photos, here, from Kulula's website...


Here's the "This Way Up" plane...


Think of all the possible health care applications.  No more "Information Desk."  Now it's "Answers."  Goodbye "Exam Room #4."  Say 'hello' to "Tell Me Where It Hurts."  Adios to "Gastroenterology."  Hola to "Butts & Guts."

Ah...on that last one...maybe not.  Healthcare needs a humor injection, but some envelopes are better left un-pushed.

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