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News You Can Use From A Health Care Strategist Perspective

More from the New York Times on radiation therapy's safety and billing practices. See other Health Care Strategist posts on the subject here and here.

From Harvard Business Review, Nathan Myhrvold's big idea on funding inventions:
"What we’re really trying to do is create a capital market for inventions akin to the venture capital market that supports start-ups and the private equity market that revitalizes inefficient companies. Our goal is to make applied research a profitable activity that attracts vastly more private investment than it does today so that the number of inventions generated soars."
Allina Hospitals and Clinics names N. Marcus Thygeson, M.D. as President, Center For Health Care Innovation.
"...the Center for Health Care Innovation at Allina supports the organization’s research activities by incubating new ideas and accelerating the adoption of evidence-based practices that support the integration and coordination of patient care to achieve clinical excellence, operating efficiency and optimal patient experience."
Note that Allina's Center makes the key distinction between "incubating new ideas" and "accelerating the adoption of evidence-based practices..." Alas, many organizations confuse and combine the two, rejecting new ideas lacking a large base of existing evidence - a surefire way to turn innovation into frustration.

From MGMA's "MGMA In Practice Blog" here's a start-up social media guide for medical practices. First question to ask yourself: "What's my goal?"

From Jeff Hammond at the whispershout blog, a handy guide for calculating the odds of your marketing being a success. Guess what? The odds look to be a bit longer than you (or your boss) think.

From Business Week magazine, Innosight Chairman Mark Johnson thinks health care could benefit from a new business model. (Hmmm. Ya think?) Johnson authored Seizing the White Space: Business Model Innovation for Growth and Renewal (Harvard Business Press: February 2010.) A book I'll probably read despite the stupefyingly obvious conclusion about health care. (By the way, a link to Innosight's "InnoBlog" is there to your right, down a ways in the sidebar under "Where I Find Ideas." Good stuff.)

And that my friends is what caught my idiosyncratic eye on a Sunday when snow actually stopped falling and began to melt. Can spring be far behind?


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