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Eco-Friendly, Sleek, Loft-Style, Affordable...And Prefab.

Says the Chicago Tribune in this article about an emerging trend in urban living.

Full disclosure: I've served as a strategic advisor to Jeff Sommers and his firm Square Root Architecture.  The idea is well-positioned along a number of fronts: reducing construction and energy costs, improving affordability, in a gorgeous, urban-chic envelope, and all with the potential for creating dozens of new jobs as the factory (a former modular home and RV facility) gears up for volume production.

For now Jeff is my client; someday I'd like to be his and build my own Urban-C3.  Now to locate an urban environment with a beachfront view...

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