Skip to main content

It's Like An ER Reservation, Only...

...better. The average emergency room waiting time is now estimated to be 3.2 hours. From Springwise, here's a service that secures you a place in line, before you get there.
"...Atlanta-based InQuickER announced the launch of a new service that allows patients with non life-threatening conditions to reduce their waiting time by calling ahead or signing in online.

"After preregistering for the service, patients inform their hospital about their injury or illness in order to reserve the first available time slot. In 75 percent of cases, InQuickER users will be seen immediately upon arrival, but if a patient is not seen by a doctor within 15 minutes, InQuickER and the hospital won't charge for the ER visit, diagnostic services, professional fees or supplies. The 'hold-your-place-in-line' service is currently available at three hospitals.

Of course you're doing what you can to reduce that ridiculous 3.2 hour wait. Failing that, maybe InQuickER is your best option. The more risk-adverse among us might want to trial the program at an remote urgent care center just to avoid blowing the Mother Ship's mind.

I once suggested that we post current ER waiting times on-line. The physician push-back was "We can't do that! We'll just create expectations!"

"Well, yes!" I answered. "Expectations are exactly what we SHOULD be creating! Glad you finally figured out the method to my madness!"


More provocative health care ideas from Springwise:

The Rise of the Spa-spital.


On-line physical therapy with Physiobench.

And, preventing hospital-acquired infections with PatientPak.



Comments

Popular posts from this blog

Being Disrupted Ain't Fun. Deal With It.

Articles about disrupting healthcare, particularly those analogizing, say, Tesla's example with healthcare's current state, are frequently met with a chorus of (paraphrasing here) "Irrelevant! Cars are easy, healthcare is hard." You know, patients and doctors as examples of "information asymmetry" and all that. Well, let me ask you this: assuming you drive a car with a traditional internal combustion engine, how much do you know about the metallurgy in your car's engine block? I'll bet the answer is: virtually nothing. In fact it's probably less than you know about your own body's GI tract. Yet somehow, every day, us (allegedly) ignorant people buy and drive cars without help from a cadre of experts. Most of us do so and live happily ever after (at least until the warranty expires. Warranties...another thing healthcare could learn from Tesla.) Now, us free range dummies - impatient with information asymmetry - are storming healthcar…

Becoming Consumer Friendly In Five Easy Steps...Or Not

An article at hhnmag.com offers hospitals 5 steps to becoming more consumer friendly.

If you still think there's a secret sauce to your hospital becoming more "consumer friendly," these 5 steps are as good a place to start as any.  Unfortunately, it's a little like that old Steve Martin comedy bit where he says he'll teach you how to be rich. The first step is to go find a million dollars.

Step 1 from the article is realizing that "...a Medicare beneficiary with chronic conditions is different from a young mom who brings her kids in for an annual check-up." This is market segmentation for beginners, and, yes, one size decidedly does not fit all. I'm sure your marketing team's been saying this for a while.

Steps 2-5: have a strategy, metrics, a champion and resources. OK. Hard to argue with any of those.

But those things, alone or together, won't overcome culture. They're important components to be sure, but insufficient without a …

Behind Every Resume Is A Potential Customer...and Karma.

I recently heard from an executive colleague who, thanks to a merger, found herself looking for her next opportunity. Her story, probably depressingly familiar to many of you, was all about the big black hole of rudeness and non-responsiveness that so often sums up employers' attitudes toward candidates.

This colleague, thinking she'd see the healthcare world from a new vantage point, pursued opportunities with consultants, IT vendors, architects and other suppliers who, far from appreciating her solid resume, were like the 3 Stooges of clueless.

So back to a senior health system role she went, WHERE SHE NOW INITIATES AND MANAGES RFPs FOR SOME OF THE VERY SAME COMPANIES who wouldn't talk to her as a candidate, but profess their LOVE for her now that she's got money to spend on their services.

Not gonna happen. Any guesses who's off the RFP list?

I smiled when I heard her story, imagining the BusDev people working hard to grow the revenue pipeline, all the while b…